Frequently Asked Questions: Shoppers

What is ChaChing?

ChaChing is a product-discovery experience that makes it easy to find the right products, prices, and quality of items you’re looking for - and connects you with their sellers to make the purchase.

Is ChaChing like other shopping sites?

ChaChing is most similar to search engines such as Google in that you search for what you want, and we send you off to the right sites to buy your products. We might show you products from marketplaces like Amazon if they have what you want, or we might direct you to a company like Nike to buy directly from them. We allow you to discover all your options, and click on the right product for you.

Do I buy items directly from ChaChing?

No. ChaChing just connects you to other websites, and you buy from them. You never buy items directly from ChaChing. 

How is ChaChing different from Honey, Rakuten, etc.?

On ChaChing, 10%-50% paybacks are normal, and most paybacks are above 20%. On other cashback sites you may typically expect to find paybacks of 1%-10%. ChaChing also usually gives you money back much faster than other sites, rather than forcing you to wait for a return period to expire before receiving cash.

ChaChing achieves such high paybacks by having advertisers compete against each other to get in front of you: similarly to how Google, Facebook, and others operate real-time auctions to decide what to show you.

These auctions where advertisers compete to offer the most money ultimately raise the amount of money you get.

Meanwhile, other cashback sites often negotiate directly with merchants. In these types of negotiations (not auctions), there is no incentive for advertisers to pay more.

Lots of companies exist that plug into real-time auctions, such as Pubmatic (one of ChaChing's first deals that gave a large scale of products)... but the technical challenges involved are immense, so many cannot do it.

Is product information updated regularly on ChaChing?

ChaChing’s product information is pulled in real-time, so all information is usually updated constantly. In rare cases, it may be up to 24 hours delayed.

Can I ask the seller a question about an item on ChaChing?

Yes. Just reach out directly to the store you want to buy from. ChaChing has little extra information beyond what you see on ChaChing.

What countries is ChaChing available in?

ChaChing is currently only available in the UK.

Soon, ChaChing will be available in the US, Canada, Australia, and South America.

Can I have more than one ChaChing account?

No. To prevent fraud and preserve ChaChing for everyone, each person is limited to one ChaChing account, ever. To change login details or unlock your old account you’ve forgotten the details for, please contact support. 

Is ChaChing only an app?

For now, yes. To use ChaChing you must download the ChaChing app through the Apple App Store or Google Play Store.

ChaChing will launch a website and browser extension in the future.

You must complete purchases while in-app.

Is ChaChing free?

Yes. ChaChing is free to use. There are also zero hidden fees.

About advertised prices

Full product prices are always advertised by merchants on ChaChing, and are never altered or discounted, or suggestive of pricing changes. Shoppers always pay the full asking price for items.

If you visit a merchant’s site by other means or search engines, you will see the same product price that is advertised on ChaChing.

ChaChing has full control over what is deserving of a payback, separately from the advertised item or advertiser, and irrespective of external influence.

What is ChaChing?

ChaChing is a product-discovery experience that makes it easy to find the right products, prices, and quality of items you’re looking for - and connects you with their sellers to make the purchase.

Is ChaChing like other shopping sites?

ChaChing is most similar to search engines such as Google in that you search for what you want, click, and we send you off to the right sites to buy your products. We might show you products from marketplaces like Amazon if they have what you want, or we might direct you to a company like Nike to buy directly from them, if they have what you want. We allow you to discover all your options, and click on the right product for you.

Do I buy items directly from ChaChing?

No. ChaChing just connects you to other companies, and you only buy from them. You never buy items directly from ChaChing. 

Is product information updated regularly on ChaChing?

ChaChing’s product information is pulled in real-time from the stores on ChaChing, so all information is usually updated constantly. In rare cases, it may be up to 24 hours delayed.

Can I ask the seller a question about an item on ChaChing?

Yes. Just reach out directly to the store you want to buy from. ChaChing has little extra information beyond what you see on ChaChing.

What countries is ChaChing available in?

ChaChing is currently available in the UK only.

Soon, ChaChing will be available in the US, Canada, Australia, and South America.

Can I have more than one ChaChing account?

No. To prevent fraud and preserve ChaChing for everyone, each person is limited to one ChaChing account, ever. To change login details or unlock your old account you’ve forgotten the details for, please contact support. 

Is ChaChing only an app?

For now, yes. To use ChaChing you must download it through the Apple App Store or Google Play Store.

ChaChing will launch a website and browser extension in the future.

You must complete purchases while in-app.

Is ChaChing free?

Yes. There are also zero hidden fees. 

About advertised prices

Full product prices are always advertised by merchants on ChaChing, and are never altered or discounted, or suggestive of pricing changes. Shoppers always pay the full asking price for items.

If you visit a merchant’s site by other means or search engines, you will see the same product price that is advertised on ChaChing.

ChaChing uses its own revenue to compensate its own users, separately from the advertised item or advertiser, and irrespective of external influence

What is ChaChing?

ChaChing is a product-discovery platform, similar in nature to other search experiences like Google Shopping.

It allows you to get your products in front of active-in-market shoppers as they’re ready to buy products like yours, so you can be discovered and win market share.

How are products ranked in ChaChing’s search?

ChaChing uses real-time-bidding (RTB) to determine who wins advertising spots, and where they rank. 

You can enter bids via ChaChing’s self-service-portal, similarly to how you advertise on Google.

Products in search are ranked similarly to how they are on Google Shopping, with quality and relevancy being the contributing factors. 

How does ChaChing’s Real-Time-Bidding auction work?

ChaChing’s real-time auctions are how advertisers win advertising spots in front of shoppers.

ChaChing exclusively offers fixed-CPA bidding strategies instead of CPC bidding, to eliminate your performance risk.

Can I list products with no purchase reward?

No.

ChaChing uses real-time-bidding (RTB) to determine product placement, and bids of zero are not allowed.

What is ChaChing’s pricing model?

ChaChing operates a real-time bidding (RTB) advertiser auction, with fixed-CPA bidding strategies.

That means that while using ChaChing, ChaChing charges your account your desired bid only when a conversion takes place, instead of for clicks and views.

There are no additional charges.

What is ChaChing’s service model?

ChaChing operates a self-service-portal model, where advertisers can create and manage their advertising campaigns and bids.

Additionally, ChaChing may offer a consultancy service, or managed service at times.

How big is ChaChing’s customer base?

In the UK, ChaChing will have reached +17m consumers by the end of 2023, in partnership with NatWest.

ChaChing has similar partnerships in the U.S., Australia, Canada, South America, and South Africa, but has not launched there yet (over 100m users in all).

Is ChaChing affiliate marketing?

No. ChaChing is a product discovery platform, just like Google Shopping.

It uses real-time-bidding (RTB) auctions to determine who wins advertising spots. You can enter bids via ChaChing’s self-service-portal.

ChaChing is search advertising.

It allows new customers to discover your products when they're actively searching to buy products like yours.

The main difference between Google Shopping and ChaChing is that ChaChing eliminates performance risk by using fixed-CPA bidding strategies (so you are only charged when a sale occurs) instead of CPC bidding (charged just for a click, with no performance guarantee).

ChaChing does not actively reach out to potential customers.

How long do users have to wait before they get purchase rewards?

Typically, users have to wait before your store’s return policy expires before ChaChing issues any rewards. ChaChing may decide a consumer is creditworthy, and issue rewards faster than that at times. If returns occur, the full CPA you spent to generate that order on ChaChing will be credited back to you and automatically applied to your next ad spend. 

What if a product is returned?

If a product is returned, ChaChing detects this automatically through standard integrations with eCommerce platforms like Shopigy, BigCommerce, Magento, and more (if your systems detect it, then so will we). ChaChing then credits your advertiser account whatever adspend went into generating the returned sale, so you have no ad wastage due to returns. Those adspend credits are automatically applied to your next generated conversion, which will therefore be free for you. 

i.e. if you spent $7 generating an order for an item, and that item is returned - your advertiser account gets credited back those $7. Those credits are used automatically, so your next $7 of adspend is free. 

What kinds of advertisers should use ChaChing?

Any advertiser that sells directly to consumers can use and benefit from ChaChing.

This includes marketplaces, and DTC brands alike. 

How does ChaChing support agencies?

ChaChing can support agency efforts in various ways to help ensure successful outcomes through proper optimizations. Please contact ChaChing to learn more.